What is responsive web design

The term responsive web design is going around in the world of websites for quite some time. Many people are not fully aware about this new concept in web designing. A responsive web design is the one which responds to the dimensions of the display screen. In other words, responsive web designs will take the length and width of the display screen and adjust the layout to make it viewable in that screen. Liquid layouts, which are also flexible and responsive to the size of the screen, were there for quite some time. Even now many webmasters are using it. However, these layouts are mainly used for mobile screens and very simple as a grid of thumbnails or a list of buttons. When this layout is stretched to fit the size of a desktop monitor, it looks too stretched and everything oversized. Responsive web design has the advantage in this area as it coolly fit to any type of screen.

Why Responsive web design

  • A survey conducted by Mobithinking last year shows that almost 1.2 billion people are using mobile devices for browsing and about 25% of them use only mobile devices.
  • A study conducted by Morgan Stanley revealed that mobile browsing will overtake conventional browsing by 2015.
  • A survey conducted by Microsoft Tag too confirmed this finding in 2011.

Now you must be convinced about the role of responsive web designs in the future. When all your competitors are going for a responsive web design and if you are not, certainly you will lag behind them in the tight race for capturing the new changes in the market.

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How to create Responsive web design

  • Multiple device compatible designs: – Designing websites for desktops and laptops is not at all sufficient in the present scenario. You should make it sure that the design and all other features and contents will get translated effectively to suit all types of screens.
  • Flexible images: – Images are most important part of any website as they can pass the message more clearly and effectively. Hence you cannot avoid adding images in your website. Unfortunately, images are very difficult to adjust and integrate with mobile layouts. Hence, when you use images you should make it sure that they are programmed to resize automatically depending on the size of the display screen.
  • Comprehensive labeling: – Your website content may get compressed sometimes to fit the different parameters of the display screen. In such cases, search engine crawlers may find it difficult to read and understand the content in your mobile website, though there will not be any problem in reading and understanding the content by human visitors. This may affect the ranking of your page and it is better to provide necessary labels to avoid this problem.

Although the responsive web design is becoming popular nowadays, it is comparatively a new concept. Hence it is advisable to undertake regular check up with your mobile websites to ensure proper function.